Microsoft In Education global print campaign – #1

We recently had the opportunity to shoot the “Microsoft In Education” global print campaign.    It was an awesome gig which had us creating 45 shots over the course of a fast paced 3 day shoot.   Talent on the shoot ranged from young grade school kids up through collegiate age students and teachers.   All in all the production from casting,  scouting, prepro,  shoot and post lasted just over 2 & 1/2 weeks.   The Microsoft in Education program is a program that gives computers and software technology to schools around the world so that students of all ages can learn and grow.    Working with an awesome team we were able to create a large amount of quality images in a short amount of time.    Thanks go to our awesome clients at Microsoft,  NHS and FCB.    I wish all clients were as great to work with!   Also could not have done it without my amazing crew!    Here are a few of the first shots of some of the older students.    More to come…..

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Just because something’s easy to copy doesn’t mean it’s free.

Interesting Post By Steve Pigeon in Applied Arts Online.

Copyrights and Wrongsby Steve Pigeon

Just because something’s easy to copy doesn’t mean it’s free

This is a trick question: A designer is creating a website for a client. The designer cuts corners and copies some preview images from an online stock photo site, without paying for them (and without telling the client that the images were unlicensed). So, who is legally responsible when the copyright owner shows up demanding payment for the stolen images? If you guessed the designer who created the website and got paid for doing it, you would be wrong. Continue reading

The Hard Facts About How Copyright Works.


You cannot use copyrighted imagery without permission.   Period.   Or else…


Please understand the spirit in which the following information is given:  Long experience tells us that our customers are completely scrupulous about adhering to the copyright conventions, and we make no assumptions to the contrary. Continue reading

Here Lies Photo Fred, Lost His Business, Now He’s Dead

“Here Lies Photo Fred.  Lost his business,  Now he’s dead.”

A bit extreme?  Perhaps… but strangely appropriate in the last few years’ economic climate for many businesses,  not just photography.    I have been asked many times over the years what it takes to run a successful photo business and how photographers charge for their services and the use of their images.  What determines the value of your images and how do you go about licensing them and charging for that?  While much has changed throughout recent years,  some basic tenants remain the same.  I find that by following certain rules and pricing accordingly,  I can keep my destiny from going in the direction that ol’ Fred had. Continue reading